All posts by Emily

Into the woods…The New Autumn/Winter Collection

Each season we love to take you somewhere completely unknown and exciting – somewhere full of intrigue, mystery and of course fantastical designs that make you want to throw them on and embark on a spontaneous adventure, feeling confident, liberated and free!

The Joe Browns New Autumn/Winter Collection


Often we’re gallivanting all over the world to do this for you, but this autumn, we were inspired closer to home by the whimsical charm of our own beautiful English forests.


The Joe Browns New Autumn/Winter Collection   The Joe Browns New Autumn/Winter Collection


Our team of designers and buyers wanted to bring to you the vibrant, warm colours of autumn.


The Joe Browns New Autumn/Winter Collection


Oranges, leafy greens and earthy tones.


The Joe Browns New Autumn/Winter Collection  The Joe Browns New Autumn/Winter Collection


A distinct heritage feel runs through the collection with the odd cheeky appearance from our favourite woodland characters.


The Joe Browns New Autumn/Winter Collection


Keep an eye out for pheasant, squirrel and foxy prints.


The Joe Browns New Autumn/Winter Collection



For the womenswear collection, different neck shapes play a key part, as do draped skirts, quirky printed knitwear, jersey dresses and retro jacquards.


The Joe Browns New Autumn/Winter Collection


Our menswear collection also embodies a heritage vibe with tweed waistcoats, tailored jackets and smart overcoats perfect for the dapper gent.


The Joe Browns New Autumn/Winter Collection


There’s also a relaxed vibe with graphic tees embodying our passions for live music, classic motorbikes and love for adventure as well as our signature funky shirts and chunky knits.


The Joe Browns New Autumn/Winter Collection


Swinton Park Estate in Yorkshire provided the perfect backdrop for our shoot – so a massive shout out to those guys for all your help – thank you!


The Joe Browns New Autumn/Winter Collection


Of course, shoots aren’t always fun and games…


Joe Browns: Behind the scenes


Oh no wait…


Joe Browns: Behind the scenes

Joe Browns: Behind the scenes

Joe Browns: Behind the scenes


Yeah they are.



Summer sale outfits under £20!

Check out our summer sale outfits under £20. Yes you heard us right, they’re all under 20 quid…!


For the ladies

Simple, elegant and effortless. We love this combo of Floral Culotte Trousers and Patina Bloom Camisole. It looks great dressed up with a pair of heels or for a casual look with flipflops.




Dance the night away in the Sassy Salsa Skirt teamed perfectly with the All New Versatille Camisole (the black, red or mango versions also look awesome with this).




For the guys


Bring a touch of the tropics to your look with these laid-back Tropical Vibe Shorts which look perfect with the West Coast Waves T-Shirt.




Perfect for kicking back and relaxing this summer – the Touch of Tropical Shorts and Endless Summer T-Shirt.


Buyers picks: Fashion under £30

With so many awesome bargains to be had in our  summer sale sometimes you just don’t know where to start.


Here’s our buyers favourites all under £30 to get you going…


For the girls…

Quietly Quirky Zip Through Dress
£29.95 Was: £59.95

“I love how much personality is in this dress! fashion should be fun and I know if this was sitting in my wardrobe I’d look forward to putting it on.”


Sale favourites under £30


Inspiring Top
£21.95 Was: £34.95

“This is a great everyday top with a difference. It’s got loads of gorgeous detailing- most of which you won’t probably notice until you get it home.”


Sale favourites under £30


Sweet Melody Bow Shoes
£27.95 Was: £39.95

“These cute kitten heels are a great buy, with a dreamy blue paisley print and contrast polka-dot heel they’re unlike anything else you might find on the high street – love ’em!”

Sale favourites under £30
Pastel Floral Vintage Dress
£24.95 Was: £49.95
“This gorgeous 50’s inspired party dress is perfect for summer special occasions – be it a wedding, christening or a vintage picnic in the park and at 50% off it’s such a steal!”
Sale favourites under £30
Individual Sweat
£29.95 Was: £44.95

“This sweatshirt embraces everything we love at Joe Browns – individuality and unique designs that express your personality and lust for life. It’s such a great price in the sale and perfect for those cooler summer nights.”


Sale favourites under £30

For the guys…

Hula Shirt
£16.95 Was: £34.95

“This is such a good price for such a great shirt! It’s a classic style but with a funky Joe Browns twist including palm trees and hula girl graphic – it just makes you want to go on holiday!”

Sale favourites under £30

Round The Track Top
£17.95 Was: £29.95

“We’re so lucky to travel the world looking for inspiration to bring back for our designs and this one’s no exception. It was one of our vintage finds from a road trip which is probably why I love it so much.”

Sale favourites under £30

Live For The Ride Jacket
£26.95 Was: £89.95

“This is such a cool jacket – Amazing quality and perfect for any kind of adventure.”

Sale favourites under £30


Home From Home Hoody
£29.95 Was: £44.95

“We’ve all got one of these in the office (guys and girls!) it’s such a great throw on and super comfy!”Sale favourites under £30


Slice And Dice Shirt
£19.95 Was: £39.95

“I love the great mix of shape and colour in this one. If you like to make a statement for all the right reasons – this is the one for you!”

Sale favourites under £30


Guys Festival Outfits that rock

Whether you’re planning on going crazy at Creamfields or laying back at Lattitude, you’re probably wondering where the hell to find the best guys festival outfits.


Well we love live music,  good times with friends and clothes that are effortlessly stylish – so we reckon we can give you a hand…



Outfit 1

Investing in a cool pair of Hawaiian shorts will see you through the festival season as well as any holidays and barbecues over the summer.  The Touch of Tropical Shorts (Was £29.95 Now £14.95) are a muted, laid-back print which you can easily team with khakis, greens, browns and greys.


We’ve gone for the Islander T-Shirt (Was £17.95 Now £9.95), Urban Flip-flops (Was £14.95 Now £9.95), Club Sunglasses (Was £9.95 Now £7.95), Leather Plaited Surfer Bracelet (Was £7.95 Now £5.95) and the Canvas Holdall (£29.95) to wack all your stuff in.


Guys Festival Outfit 1




Outfit 2

We can’t get enough of graphic tees that look good, are comfy to wear and give people that pass you just a little teaser of what you’re about.  For a summer festival, white’s always a great shout and we’ve opted for the Serious Surf T-Shirt (Was £17.95 Now £10.95) with this clever print that fuses two of our favourite things – rocking out and riding waves.


Layering up is not only sensible for our unpredictable weather, but looks really good too. We love the finished look of this outfit with the Into the Jungle Shirt (£34.95),  Azores Shorts (Was £29.95 Now £19.95),  Distressed leather Belt (£28.95),  Wear ‘Em in Boots (Was £69.95 Now £44.95) Polarised Wayfarers (£14.95) and Leather Hook Bracelet (Was £9.95 now £6.95).


Guys Festival Outfit 2




Outfit 3

For the cooler nights you can’t go wrong with a comfy hoody. The Home From Home Hoody (Was £44.95 Now £29.95) has got a cool jersey and jacquard  contrast hood and a print pocket trim giving a cool JB twist to your perfect throw on.


To complete the outfit we’ve gone for the Vinyl Sunset T-Shirt (Was £17.95 Now £11.95), Beach to Bar Leather Sandals (Was £29.95 Now £19.95), Vosges Shorts (Was £39.95 Now £19.95), Laid Back Corded Trilby (Was £19.95 Now £11.95) and the Polarised Wayfarers (£14.95).


Guys Festival Outfit 3

Your summer outfit for under £40 and £50!

You might well be able to find a summer outfit for under 40 quid on the high street, but can you find a summer outfit that’s completely unique, expresses your personality and is full of gorgeous detailing that makes people stop in the street and ask you where you got if from?


That’s where we come in…



Summer outfits under £40


Mix It Up Sequin Dress Was £39.95 Now £19.95
Indian Islands Sandals Was £19.95 Now £11.95
Total: £31.90


Joe Browns summer outfit 1




My Desire Dress Was £44.95 Now £21.95
Sensational Pool Shoes Was £12.95 Now £8.95
Total: £30.90

Joe Browns summer outfit 2




Remarkable Capri Pants Was £32.95 Now £18.95
Dip-Dye Delight Tunic Was £39.95 Now £19.95
Total: £38.90


Joe Browns summer outfit 3





Summer outfits under £50


Ditsy Daisy Jumpsuit Was £44.95 Now £29.95
Villa Lante Garden Sandals Was £29.95 Now £17.95
Total: £47.90


Joe Browns summer outfit 4




Patina Bloom Dress Was £34.95 Now £24.95
Sunday In Seville Shoes Was £34.95 Now £21.95
Total: £46.90


Joe Browns summer outfit 5




Jump For Joy Jumpsuit  Was £44.95 Now £26.95
Paradise Island Sandals Was £29.95 Now £14.95
Total: £41.90


Joe Browns summer outfit 6




The perfect weekend wardrobe: Rochelle’s romantic trip to Rome

If you’ve ever called us for a helping hand with your order, you may well have heard the friendly voice of Rochelle on the other end.


When she told us she was being whisked away by her fella for a romantic weekend getaway to Rome, we were firstly insanely jealous and secondly eager to see if she’d take the bait of a Joe Browns dress in exchange for a blog post telling us all about it.


Guess what, she didn’t take much persuading…


Rochy’s story


So I’ve just got back from a 5 day trip to Rome, a birthday treat from my boyfriend Aaron!


Whilst there we tried to do as much as we could and spent most of our days walking around the fun and vibrant city. Every time we turned a corner there was something beautiful to see…

Weekend wardrobe: Joe Browns' Rochelle in Rome


Both our suitcases were full to the brim with Joe Browns clothes! I spent most of my time in the Free and Funky Shorts, £34.95, (by far the most comfortable pair of shorts I have ever owned).  I wore them with multiple tops I bought from Joe Browns which were perfect for the glorious weather.


On my Birthday night I wore the Perfection Dress in pastel, £39.95. It was really comfy and light weight – perfect for the hot nights. It was on this night that Aaron surprised me with two new Pandora charms for my bracelet. One was the Rome coliseum which will be a reminder of the amazing time we had.


Weekend wardrobe: Joe Browns' Rochelle in Rome


On our second to last day we went to the coliseum and found even more of the city we still hadn’t managed to see yet. As we walked down the street it was full of live music and people dressed in costumes. It sounds a bit random, but before we got to Rome I’d said to Aaron I’ve always wanted to have a caricature done and low and behold on the way I found one!


Weekend wardrobe: Joe Browns' Rochelle in Rome

Weekend wardrobe: Joe Browns' Rochelle in Rome


Aaron lives in Joe Browns t-shirts at home and was no different on holiday.  He loves the fit and how well they wash. His favourite that he brought with him was his Hellsfire T-shirt, £17.95, which I got him for his birthday back in April.


Weekend wardrobe: Joe Browns' Rochelle in Rome


Over all I had an amazing holiday in such a beautiful city, I’m not always one for sight seeing, but Rome definitely changed my mind and I can’t wait to have more adventures with Aaron (and Joe Browns) in the future !


What makes the flamingo awesome

Flamingo fashion: What makes a flamingo so awesome?

They’re everywhere at the minute aren’t they?



Lilos, mugs, slippers, sunglasses, umbrellas, phone cases – we’ve all gone flamingo fashion crazy, so much so that we’ve decided to bring out an adult version of this…



Not really – tempted though!


But what makes them so cool?


We decided to do some hard-hitting research to find out ( slash – we fancied mucking about a bit and finding out funny weird facts about flamingos one hot and stuffy afternoon.)


Here’s our favourite flamingo findings…


  • There’s six different species
  • The word comes from the Spanish and Latin word ‘flamenco’ meaning fire.
  • They can swim
  • They can fly as fast as 35 miles per hour
  • They only lay one egg a year
  • A flock of flamingos is called a stand, colony, regiment or a flamboyance!
  • Chicks are born grey or white
  • An adult’s legs can be 50 inches long – longer than their entire body.
  • They can live up to 50 years old
  • OK ready for this one…its “knee” is actually its ankle. The real knee is very close to its body and is really hard to see.


Flamingo’d out?



No? Maybe some of these will take your fancy…


Tropical Flamingo Swimsuit £39.95


Joe Browns Flamingo Swimsuit




Funky Flamingo Espadrilles £24.95


Joe Browns Flamingo espadrilles

Fabulous Flamingo Shirt £39.94


Joe Browns Flamingo Shirt




Fabulous Flamingo Cardigan £39.95


Joe Browns Flamingo Cardigan




Flamingo Basket £29.95

Joe Browns Flamingo Basket


Final fact – there’s more plastic flamingos in America than real ones. We reckon after this year we won’t be far behind.


Casual Summer Outfits with a difference


Whether you’re chilling at a friend’s BBQ, going for al fresco drinks with the girls or up to something a bit more active – we’ve got the perfect casual summer outfit to make you look and feel remarkable!


We’ve gone for bold injections of colour, funky prints and flattering styles full of personality – to match yours.

Up and about

If you’re planning on running around with the kids or grandkids (or even a load of big kids) this Cheeky Shoulder Top (£29.95) is perfect for everyday, but with the addition of a real unique charm. It look s great teamed with some basic, white Must Have Jeans (£29.95) and colourful Sunset Diamante Sandals (£19.95).

Joe Browns Summer outfit 1

An Impulsive Drink in the sunshine

When you’re out doing a bit of shopping and the sun feels far too good on your skin to go home, you’re going to want to be wearing an outfit like this. Send a couple of texts and stop off for some al fresco drinks with friends. It’s the Summer Days Dress (£39.95) with the Villa Lante Garden Sandals (£29.95) and the Pretty Lace Shrug (£34.95) for if you get carried away and end up staying out a little later than expected.

Joe Browns Summer outfit 2

A chilled out BBQ

Even if the sun isn’t shining there’s no reason you’re summer outfit shouldn’t. We love the combination of this Sexy Cherry Vintage Top (£29.95) with the perfectly matched Cherrylicious Capri Trousers (£32.95) and cute At The Hop Denim Mules (£29.95)

Joe Browns Summer outfit 3


Which is your summer outfit favourite?

Fun and flattering swimwear to suit your body shape

If you’re purely shopping for swimwear to suit your body shape it can take the fun out of going for styles that just grab your attention with a funky print or pretty detailing.


We reckon there’s a balance – a bit of a helping hand as to which swimwear shapes could really suit you, but ultimately it’s about picking swimwear that you fall in love with and can’t wait to thow on and have fun in!



Pear Shape

Tropical Flamingo Swimsuit £39.95

If you’re curvier on your bottom half, more than your top, a little bit of a balancing act can help. A bold detail like these coral straps emphasise your bust and you’re balanced out by a small frill detail on your hips. But seriously, how cool is this tropical flamingo print? We can’t get enough of it, which is why we’ve made a load of accessories to match like the Flamingo Basket! To finish off the look we’d pop on a pair of vintage 1950’s sunglasses.

Tropical Flamingo Swimsuit



Small bust

Itsy Ditsy Daisy Wrap Swimsuit £34.95

We’re saying this swimsuit is great for small busts, but equally this style works wonders for bigger busts too. It’s perfect if you wear an A or B cup because the red frill accentuates your top half, but equally (and because no figure strictly fits into a box) the wrap style can be really flattering for bigger boobs too.

We love this gorgeous statement style with a pop of ravishing red and we think to maximise your glamorous look these Retro Sunglasses are perfect and the Island Secrets Bracelet adds a great finishing touch.



Tummy concealing

Reversible Tankini Set £44.95 

If you’re more comfortable with your middle covered up, tankini’s are a great shout. So if you’re laying back on the beach and fancy giving your tummy a little glimpse of sunshine, you can hoik it up and then pull it down again when you feel like it. They’re really flattering and because we know how valuable suitcase space is, we’ve made this one 2-in-1 so you can wear it inside out for a second beautiful look!

We’ve teamed it with these gorgeous Sunset Diamante Sandals for a bit of sparkle and the wide-brimmed Irresistible Hat that’s also a 2-in-1 with an interchangeable scarf bow in pink and navy.




Mix and Match Bow Top £19.95 and High Leg Tankini Bottoms £9.95

If you’re curvy throughout your bust, hips, thighs and bum, you might want to be highlighting your best assets, but while providing enough support and coverage. These playful mix and match tankinis come in a variety of fun prints and flattering shapes, including high or mid-leg bottoms and straps or halterneck tops – perfect for highlighting your gorgeous shape.

For an extra splash of feminine charm we’ve paired them with the Summer Days Hat and Villa Lante Garden Sandals.



Now all that’s left to do is splash around and be a big kid!

Joe’s Ultimate Father’s Day Gift Guide

Trying to find the right Father’s Day gift can be a right ordeal, especially when he’s got everything he ‘needs’ and refuses to tell you what he actually ‘wants’.


We’re not saying for a second all guys can be pigeon-holed into 4 types of blokes (we know the best ones embrace their individuality – quirks an’ all), but we did think that by splitting them into what their styles might lean towards, could be a good starting point…


For the uber stylish distinguished gent who likes to look like the dapperest chap around…





For the casual, relaxed Dad who likes to take everything at his own pace…





For the biker Dad with a cool edge…




For the beats lovin Dad that knows how to have a good time…


Which one do you think the dad in your life would love?

Click here to shop all men’s styles.