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International Women’s Day: Celebrating Women’s Fashion


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At Joe Browns, we love bright, bold women's clothes that make us feel amazing - and what better day for a stand-out outfit than International Women’s Day? From statement colours to stylish tailoring that makes you feel like you could take on the world, there’s no limit to the ways clothes can give you that all-important boost of self-confidence. 

At Joe Browns, we continuously celebrate being unapologetically you by putting unique women’s fashion at the core of all we do. We salute all of our fellow ladies who proudly wear their favourite outfits, their way.




Empowering Colours: How to Dress with Confidence


Colours can have a significant impact on how we feel - so a great way to be your show up to any occasion as your boldest self is to opt for colours we associate with confidence. 




Feel Pretty in Pink


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Starting off with - you guessed it - pink! This is a timeless colour that not only packs a punch but is also heavily associated with femininity and romance.  Whether you go for a bold fuschia or a soft, pastel pink there are several shades to play with here. 

Associated with some of the most iconic film favourite characters, from beautiful Barbie to whip-smart Elle Woods and, of course, the uber-cool Pink Ladies of the hit musical film, Grease, it’s impossible not to feel like you’re embracing fierce feminine energy when pretty in pink.

If a pink look is your thing, our Shades of Valparaiso collection could be just the place to find your next outfit. Inspired by the vibrant colours of Chile’s port city, there are so many pops of pink in this collection to help you create a bold and brilliant look.




Turn Heads in Romantic Reds


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A striking and evocative colour, red makes a sure statement. According to specialists at ColorPsychology.org, red “is usually linked with our strong emotions, such as love, desire and passion. It is regarded as a head-turner due to its warm, bright hues.” 

This makes it a great colour for boosting confidence on a day when you need a little more pep in your step. 

If you want to rock some red this season, explore some of the ravishing red pieces in our Rouge et Noir collection. As the name suggests, this collection is heavy on the timeless tones of red and black, with an emphasis on Parisian-chic sophistication that is brimming with fabulous confidence-boosting pieces.




Radiate Sunshine in Orange


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Another classic, vibrant colour is orange. Often seen as an extrovert’s hue, this bright and bold shade certainly grabs attention. With a zingy warmth that reminds us of reminds us the sun, wearing a splash of orange could be the perfect way to channel those positive vibes this International Women’s Day.




The Official Colours of International Women’s Day


The colours of International Women’s Day are taken straight from women’s history. Purple, white and green were the signature hues of the Suffragette movement back in the early 1900s and those very same colours are used to celebrate International Women’s Day today. 




A Pop of Purple


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On International Women’s Day, purple is used to signify justice, dignity and loyalty to the movement - and what better way to incorporate these traits than with a lilac power suit?

Our Astrid Blazer and matching Tailored Trousers create the perfect purple palette to strut your stuff in this spring. Taking a sharp, structured fit in a soft lilac hue, it combines go-getting business attire with a feminine colour for the ultimate in girl-power ensemble.




Gorgeous Green


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Green is used to symbolise hope on International Women’s Day, and we think it’s a perfect colour for it! We associate green with freshness, new life and, of course, nature with this botanical-inspired tone.

You’ll find plenty of green in our beautiful Hotel Tropicana collection as well as flourishes of fresh florals to create a showstopping, colourful look this season.




Wonderful White


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White is used to signify purity on International Women’s Day thanks to it’s associations of cleanliness, softness and safety. Our New Spring Summer Collection features plenty of white boho blouses and floaty, Parisian-inspired tops and tunics that you’re sure to love. 

Try our Favourite Longline Blouse in white  - its free-spirited style and delicate lace detail add a touch of freshness and femininity to any casual outfit.




Vintage & Retro Styles: Celebrating Historical Women’s Fashion


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On International Women’s Day, it’s a perfect time to remember the ladies of the past who helped to create the female empowerment of today - and one way to pay homage to the powerhouse women of history is with our clothes.

Here at Joe Browns, we have some sensational collections and pieces that nod to the fashion of previous decades. Take our Ode to King’s Road collection, for example. Our boho dresses and retro, flower-power-inspired looks in this range incorporate many of the popular ladies' styles of the 60s and 70s. 

Alternatively, embrace the timeless glamour of 1920s fashion by stepping out in style in decadent heels, such as our Endless Summer Heels with matching clutch bag, or our Club Noveau Shoes - each featuring a delicate gold trim.




Celebrate International Women’s Day 2024 Your Way


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When you embrace your unique and remarkable style, you empower fellow female friends and family members to do the same. Whether it’s by spreading positivity by sporting your favourite feel-good colours or wearing that one showstopping outfit that makes you feel unstoppable… the important thing is feeling like the best version of you, whatever the ensemble! 

However you celebrate this International Women’s Day, you can find the perfect empowering outfit to celebrate you, all year round, in our latest New Season Collection.



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