Portobello Bohemian & Social Heritage: Joe’s Latest Homeware Collections

At Joe Browns, we believe that home is more than just a place to live – it’s a space to express your personality and tell your unique story. That's why we're excited to introduce two distinctive homeware collections: Portobello Bohemian and Social Heritage. Both collections are inspired by rich cultural traditions and infused with modern twists, offering a beautiful way to transform your home into a stylish and welcoming retreat this season. 

Let’s dive into the inspiration behind each homeware collection below. 

Our new Portobello Bohemian homeware collection is inspired by the free-spirited lifestyle of bohemian socialites who spend their summers in Ibiza and retreat to their eclectic homes in Portobello during the winter months. With a blend of timeless charm and contemporary interior styles, this collection is all about dramatic maximalism, where every piece tells a story and no detail is too small. 

Inspired by the intricate design of Brighton Pavilion, our Portobello Bohemian range showcases a chinoiserie style with a relaxed and free-spirited feel. Expect bespoke reversible bedding featuring botanical prints, animal-inspired motifs, and decadent patterns that bring both vibrancy and serenity to your space.  

The gorgeous colour palette that runs through this range is rich yet muted, evoking a sense of nostalgia with luxurious, seasonal tones that feel as though they’ve been aged by time. 

Embrace elegant golden accents in the form of ornate candleholders, intricate trinket dishes, and decorative tea lights, adding a touch of romance and detail to your home. Paired alongside our rustic home accessories, like our wooden photo frames, you’ll create the perfect balance of old and new, and create a space that feels warm, inviting, and full of character. 

Inspired by the charm of 19th-century London, our new Social Heritage homeware collection captures the essence of British heritage with a luxurious, modern twist. This collection is a blend of traditional working-class life and the refined elegance of stylish public houses from the era, evoking a sense of tradition and nostalgia. 

With a colour palette that includes rich reds, opulent greens, and elegant creams and blacks, this collection brings a warm and elevated feel to your space. The remarkable reversible bedding in timeless checks, bold botanicals, and regal prints adds a touch of Victorian opulence to any bedroom, offering versatility with its double-sided design. 

For those who appreciate playful accents, you’ll love how our Social Heritage collection is filled with delightful animal décor, such as our golden sausage dog ornament, ceramic pigeon, and matching statement dog lamps. These quirky yet elegant pieces are perfect for injecting a burst of personality into your home, while the plush cushions and throws add a layer of luxury and comfort. 

For unforgettable dinner parties, our remarkable placemats, table runners, pretty plates and glassware that feature intricate designs and patterns inspired by British elegance. Whether you’re hosting guests or enjoying an intimate meal with friends, these pieces will add a touch of charm and sophistication to your table setting. 

Whether you’re drawn to the eclectic, maximalist vibe of Portobello Bohemian or the rich, lived-in luxury feel of Social Heritage, both collections offer something truly special.  

Our newest homeware collections are designed to help you create a space that’s not only stylish but also uniquely yours.