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New Homeware Collection | Chidiya

How about making everyday a holiday? Transform your home into an exotic escape with the all-new Chidiya collection. Bringing bright and beautiful colours right to your doorstep, with intricately designed patterns that hint to the gorgeous lands of the Indian sub-continent, you’ll definitely feel like you’ve been whisked away to a whole new world.

And with something for every room in the house, you’ll be able to create the ideal living space, whether you’re entertaining or simply cosying up on the couch. Here’s some inspiration to help you find what you’re looking for…



For the Lounge…

There’s no such thing as too many cushions! And with this stunning range to choose from, how can you possibly say no… These cosy cushions are the perfect showstopper to add to any space.

Put your feet up with the Bold Floral Round Cushion or get snug on the couch with the Terrific Tassels Cushion, both promise to jazz up your living space.

Dark mornings and early sunsets call for a statement lamp to cosy up the space. If you want to really create that WOW factor, try the Brilliant Bird Table Lamp, you won’t find anything quite like it!

Those colder days may call for a movie marathon on the couch, but you’ll need a beautiful blanket to keep you cosy (and a nice cup of tea, of course!). The Perfectly Printed Cotton Throw means you can wrap up in style this season, featured in a stunning orient-inspired pattern, this piece is a practically perfect addition to any lounge.   

If you haven’t made a statement already, our new Chidiya rugs should do the trick…All beautifully unique in their own way, these rugs will transform your floor space, making them easy on the eye (as well as the feet!) If you’re looking for a rustic style, check out the Antique Fuchsia Rug to add some personality to your lounge, or why not try the Teal Jute Circular Rug for a delicate and classy lounge addition.

Chidiya Cushions & ThrowsChidiya Cushions & Throws
Perfect Printed Cotton ThrowPerfect Printed Cotton Throw
Chidiya Lighting & LampsChidiya Lighting & Lamps
Chidiya RugsChidiya Rugs

For the Kitchen…

Whether you’re grabbing a cup of coffee for that Monday morning pick-me-up or cooking up a 3-course meal for the family, the Chidiya kitchenware collection features all the essentials you’ll need for a functional, yet stylish kitchen space.

The intricately designed, Perfect Paisley Dinner Plates are promised to allow for a luxury dining experience, and why not create a cohesive look with the Perfect Peacock Footed Mugs, a definite talking point!

Now you can enjoy doing the dishes with these stunning Set of 3 Chidiya Tea Towels, guaranteed to brighten up your space, featuring a colour for every occasion!

Chidiya KitchenwareChidiya Kitchenware
Perfect Peacock Footed MugPerfect Peacock Footed Mug
Perfect Paisley Table RunnerPerfect Paisley Table Runner
Set of 3 Chidiya Tea TowelsSet of 3 Chidiya Tea Towels

For Your Bedroom…

Create a hotel experience in the comfort of your own home, by exploring the luxurious range of bedding brought to you this season, all featuring reversible patterns, so you can switch it up from day to day.

Try the Paisley Floral Trail Duvet Set for a subtle introduction of pattern into your bedroom, or if you’re looking for something to immediately draw the eye, how about the
Fabulously Floral Duvet Set, with an embellished trim for that instant showstopper.

Why not go for a matching curtain set to add a sprinkle of elegance to your bedroom space and brighten up even the rainiest of days!

The Autumn/Winter season is the perfect time to pick up that book that’s been sitting on your shelf. Why not create the perfect, cosy reading snug to set you up for those nights in. Our stunning selection of cushions are guaranteed to create a comfortable reading experience, whilst combining gorgeous autumnal hues throughout your bedroom this season.

Paisley Floral Trail Duvet SetPaisley Floral Trail Duvet Set
Fuchsia Paisley CurtainsFuchsia Paisley Curtains
Fabulously Floral Duvet SetFabulously Floral Duvet Set
Statement Floral Reversible Fringed CushionStatement Floral Reversible Fringed Cushion

For Your Bathroom…

Shy away from a dull-looking bathroom this season and explore our range of essentials and accessories to have your bathroom space looking fresh and inviting.

Nothing beats a bubble bath after a long day, so why not add a captivating candle into the mix to calm and relax your senses. Available in two different colours to suit your bathroom décor, these candles are a must-have for a serene escape on a brisk evening.

Add a dash of colour to your bathroom this season with our Luxury Hand & Bath Towels, to transform your space, creating a lively and playful atmosphere to kick off your day!


Printed Pom Pom Rope Storage BasketPrinted Pom Pom Rope Storage Basket
Chidaya TowelChidaya Towel
Decadent Candle PotDecadent Candle Pot

We hope you love our new homeware collection as much as we do and found lots of colourful new ways to decorate your home!

If you add any fabulous Joe Browns homeware to your abode, don’t forget to tag us on Instagram @JoeBrowns so we can see how you’re styling yours! ​

If you’re looking to add more of a traditional touch to your home, checkout our second new homeware collection, Stately Heritage.