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Introducing Joe's New Homeware Collection; Escape To Africa

This remarkable array of homeware will help transform your space into a serene and relaxing haven.


Each piece In the collection is curated with relaxation in mind – from the comfort of the cushions and throws to the rich, warm colour palette of the bedding and the soft rattan style accessories -  it all comes together to remind us of the warm Sahara under a glorious sunset – creating a completely blissful ambiance – perfect for unwinding after a busy day.

So, now you’ve got a feel for our remarkable new collection – let’s take a look at some of the fabulous products on offer for you to create a truly tranquil abode.




Turn your bedroom into an oasis of calm with our new collection of bedding, fitted sheets, curtains, bed throws and cushions.

With patterns exclusively designed by the team at Joe Browns – the vibrant colours, calming prints and luxurious finishes of the collection make it even more appealing to climb into bed after a long day.

And in true Joe Browns style, we’ve created a range of bedding that can be mixed and matched – think contrasting prints, bright colours and bold patterns…Perfect for adding your own unique touch!

Make your bedroom that much more inviting with some stunning pieces from Joe’s Escape to Africa collection.


Reflective Leopard DuvetReflective Leopard Duvet
Bedding & CurtainsBedding & Curtains
Brilliant Printed Floral BeddingBrilliant Printed Floral Bedding
Elephant BedspreadElephant Bedspread
African Floral Eyelet CurtainsAfrican Floral Eyelet Curtains
Jumbo Velvet Reversible CushionJumbo Velvet Reversible Cushion



Turn your living room into a Moroccan inspired sanctuary with Joe’s Escape to Africa collection - From boho rattan tables and lamps, to velvet soft throws and vibrant cushions – our collection of remarkable living room styles is just as luxurious as you’d image!

It’s the detail that makes us unique and this collection of homewares doesn’t disappoint - from the intricate patterns of the cushions and throws to the unique colour palette and quirky furniture, each piece goes perfectly together to create a home like no other.

Fill your living room with beautiful pieces from Joe’s new collection and just like its name – you’ll feel like your escaping to a warmer, more relaxing space each time you come home.


African Floral Pom Pom ThrowAfrican Floral Pom Pom Throw
African Lady Reversible CushionAfrican Lady Reversible Cushion
Metallic Hammered Table LampMetallic Hammered Table Lamp
Terrific Tufted Wool RugTerrific Tufted Wool Rug
Wicker Side TableWicker Side Table



Finally, we have the kitchen and possibly the most vibrant part of the collection!

Filled with loads of unique styles; from colourful tablecloths and runners, to bold tea towels and boho inspired crockery – this collection is certain to add a ray of sunshine to your kitchen.

We especially love how the mix and match elements come together to create something truly remarkable – a collections of styles like no other…perfect for creating the most unique of homes.


Set of 4 Designs Pasta Bowls Set of 4 Designs Pasta Bowls
Escape to Africa Set Of 3 TeatowelsEscape to Africa Set Of 3 Teatowels
Set of 4 Design TeacupsSet of 4 Design Teacups
Escape to Africa TableclothEscape to Africa Tablecloth
Set Of 4 Small Design Bowls Set Of 4 Small Design Bowls
Escape to Africa Table RunnerEscape to Africa Table Runner

So, there you have it! Joe’s Escape to Africa Homeware collection – we hope you love it as much as we do!

If you add any of these fabulous styles to your home, be sure to let us know by tagging us in your pictures on Instagram – we’d love to see how you add your own unique touch to them.