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The Ultimate Guide to Choosing Timeless Shoes

We know that shoes can take an outfit from drab to fab — the icing on the cake to any of your favourite ensembles. From a pair of versatile white trainers to classy kitten heels and boots. choosing timeless shoes has never been easier with a little help from Joe Browns. 

Whether you're wondering how to wear ankle boots or searching for a shoe for a dressy occasion, we’ve got the tips you need to effortlessly give your shoe capsule wardrobe the kick start it deserves! 

To help you choose and style your favourite shoes, Joe Browns have created the ultimate guide to choosing a timeless shoe.

How To Create A Shoe Capsule Wardrobe

Have you ever considered making a shoe capsule wardrobe? Say goodbye to clutter and hello to endless, carefully selected mix-and-match outfit options. This may sound disappointing, but you don’t need to have a million pairs of shoes to always look chic, stylish and put together. Instead, it’s always best to invest in high-quality, comfortable shoes that are made to last.

As you begin building your shoe collection, you can easily ignore the styles that don’t fit into your life. Know that you’ll never wear heels? Opt for a couple of pairs of fabulous flats in different colours and designs. Often wearing different coloured suits to work? A pair of smart black and brown shoes will be a lifesaver! Essentially, opt for shoes that meet your needs to create your own unique collection.

Professional & Party Shoes

Whether you’re working in smart office attire daily, looking for those shoes for important business meetings or trying to find the perfect pair of party heels, having a smarter choice of shoes in your wardrobe will make your morning routine a little less stressful. 

From classic black heels to patent dress shoes, your shoes will be able to carry you through many different occasions while adding a little sparkle to your wardrobe.

Men’s Dress Shoes

A pair of dress shoes is not a luxury but rather a necessity. Every man will need to suit and boot up occasionally, even if their usual attire is a t-shirt and trainers. The last thing you want to do when you’re getting ready for that interview or special occasion is to be running around at the last minute, not knowing which shoes you’re going to wear!

An Oxford dress shoe is typically the most common, classic and versatile style that can be easily dressed up or down. Whether you're looking for a formal or smart-casual fit, their minimalistic appearance makes them ideal for a variety of occasions. Keep this look sleek with a darker pair of socks for more formal wear or choose a pair of funky socks to add a bit of pizazz to an everyday combo. For true formal style, a smart tuxedo or suit is typically best worn with a black patent pair of dress shoes.

Ankle Boots

Little black dresses are known for being a fashion essential and ankle boots should be known for having the same versatile, timeless appeal. From business meetings to evenings out, both men and women should have a pair of boots as an essential accessory to their everyday wardrobe.

From jeans to dresses and skirts, opt for an ankle boot that fits your style. Whether you’re looking for a classy heeled boot to wear with your favourite dress on a date night, or a casual flat for an everyday skirt boot outfit, styling ankle boots has never been so simple.

Kitten Heels

Step into flirty feminine style with a pair of kitten heels. Easy-to-wear but still giving you a little height to dress up your whole look, there’s nothing more fabulous than being able to strut your stuff, feeling comfortable and confident while you do so. 

You can effortlessly take your outfit from day to night just by throwing on a pair of fabulous heels and accessorising with some glamorous jewellery. Whether your personal style is more a pair of figure hugging jeans or a bodycon midi skirt, there are a plethora of styles of kitten heels to choose from. Add fun and funky embellished kitten heels to your wardrobe to make your shoes the centre of the show or sleek black heels to match any outfit.

Casual Shoes

After office hours calls for its own collection of casual shoes. Likely to be your everyday shoe that can take you from the school run to meeting friends for lunch, you can choose to dress them up or keep them completely cool and casual. 

Whether it’s your favourite pair of trainers that can be worn with just about anything, or a pair of embellished pumps, comfort is key when it comes to everyday styles.

Classic White Trainers

Cool and classic, the white trainer has the ability to transform any outfit into a fabulously chic ensemble all year round. They’re perfect for pulling out when you need a comfy shoe for a sunny Sunday walk or to dress down a smarter outfit. When it comes to styling, opposites really do attract, with a smart blazer and golden accessories the ideal partner for white trainers. 

A style staple and a go-to fashion accessory — white trainers go with just about anything! Feel feminine yet casual with a flowy floral midi skirt and chunky knit jumper or stay effortlessly chic with a pair of jeans and simple white-tee. To add a bit of edge to your outfit, opt for a graphic t-shirt and leather jacket. The opportunities are endless!


Brogues are a classy modern men's essential footwear choice — perfect whether you’re heading to a business meeting or lunch with friends. Although they’re classically known for being brown leather, brogues are often available in a range of colours and styles, so you can effortlessly complete any smart-casual ensemble. 

Wondering how to wear brogues? Whether you’re choosing a classic brown brogue with jeans and a leather jacket, looking for a relaxed yet elegant look with chinos, or wanting to  pair them with printed suit trousers and a shirt, anyone can work brogue shoes into their wardrobe.


Tip-toe into spring or summer with quirky and unique sandals. What better time of year to express your personality than stepping into the sun with some colourful, and embellished sandals

Typically warm-weather and holiday footwear, you’ll be able to pick out your sandals year after year. Wear with casual denim shorts and a t-shirt or create those beautiful boho vibes with a printed maxi dress. Alternatively, they also create the perfect addition to your everyday jean ensemble.


When it comes to comfort, we all know that flats and pumps are the must have shoe! Although heels may get the love for lengthening your silhouette, flats can be equally as stylish and flattering when worn correctly. 

If you tend to have more block colours and basics in your wardrobe than any other style, consider spicing up your outfits with embellished or patterned flats. Alternatively, if you’re looking for an everyday wear that will match with everything, opt for a black or neutral pump

Joe's top tip: if you're concerned that flat shoes will shorten the look of your legs, avoid pumps that have an ankle strap. To add a little height to your physique, choose a pointed toe rather than having to wear heels.

Tell us which of these must have shoes you’ll be adding to your shoe capsule wardrobe by joining in the conversation on Facebook or Instagram. And don’t forget to save our inspiration section for more style tips!