Alive & Kicking! Find Your #Mojoe with NEW SS22 Lines

We're Alive & Kicking!


It’s official, ladies - spring has sprung! Fling open the windows and let the fresh air in for a spring and summer full of possibilities this year. We think it’s high time you breathe some fresh air into your wardrobe too, to spring to life this season! 

Take a dive into the top styles of the season that make us feel alive! 


Dresses

Every woman needs a new dress to spark her #Mojoe, so we’ll start off with one that’s loved by so many! The Alluring Animal Print Dress is loved by customers, Joe’s family and influencers! Take a walk on the wild side with this all-over leopard print and easy modern shape. This dress is perfect for any occasion. Simply pair with black chunky boots and a leather jacket for an everyday, edgy look or heels and accessories for an out-out vibe. With an easy modern shape, you can add a black belt at the waist for a really dynamic, trendy look.  

If you’re jumping on the retro Delorian to take it back to the 70’s, try the Ravishingly Retro Zip Up Denim Dress from our sustainable collection. Simple, yet so, so effective, this collared dress features a tie-waist and is made from stretch denim for a fit that hugs in all the right places. Pair this baby with a bag or shoe that has a pop of colour to really make an impact – without making an impact on the environment. 




Tops 


Looking for the perfect partner for your trusty pair of jeans? Our new collection of tops and tees are begging to meet your wardrobe! A huge fashion statement this season is exaggerated sleeves – making our Broderie Belle Top a perfect choice. Floaty, feminine and freeing, this top adds a perfect touch of light to your spring look and is super versatile with its elasticated neckline and shirred waistband. This can be worn on or off the shoulder, or even tucked into a long, flowing skirt for a beautiful boho style.  

Welcome the darling buds of May with a floral number this spring. The Venetian Dreams Blouse is a romantic choice that’s perfect for lunch with the girls or a date night out. The poetic ruffle cuffs and frilled shoulder paired with the sheer fabric give an astonishing silhouette, and the gentle floral design with the collar make it a classic choice that’ll stay in style for years to come. 




Skirts 


In a ravishing red, our Wild at Heart Skirt is a Bonafide head-turner this season. With its full shirt and statement shirred waistband with a corset style fastening to, ensure you’ll have the perfect fit every day to keep you comfortable and looking gorgeous. The full skirt gives this piece gorgeous movement and a stunning silhouette, while the all-over burnt red colour allows you to pair your favourite statement shirt to truly make the ensemble pop.  

If a statement skirt is what you’re after, look no further than the Funky Fishtail Skirt. Talk about a head turner! Not only does this have a beautiful mix of prints, the waterfall hem is an immensely flattering and best-selling shape with wonderful movement for the free spirits out there! If this doesn’t spark your #Mojoe, we don’t know what will! 




Denim


Denim is – and always will be – all the rage. From the perfect transitional style from winter to spring and on into the summer, you can’t go wrong with a new, great fitting pair of jeans. With a classic Joe Browns twist, the Exquisitely Embellished Jeans are a real statement piece. In white denim, you can expect a glorious embroidered waistband and rhinestone embellishment on the right leg to leave you feeling fabulous and turning heads left, right and centre.  

Another spring and summer essential is the Over Easy Dungarees, also from this year's sustainable collection. With a laid-back vibe, this will be your go-to with its relaxed fit. Pair these charming dungas with a colourful blouse and chunky cardigan for a cute cottagey look on those brisk spring days. Throw on some pumps and you’re ready for whatever the day has to throw at you! 




Jumpsuits 


Colour your life with the Fabulously Flattering Jumpsuit featuring a vintage vibe. The gorgeous all-over print can’t be found anywhere else, so you can sing about your individuality and stay super comfortable thanks to the soft, jersey fabric. By adding the shirt collar, tie waist and cap sleeve, you can keep this jumpsuit on the smarter side and ensure it hugs your figure to have you feeling fabulous from day to night. 

Get ready to pack this stunner for your summer getaway! The Summer Days Holiday Jumpsuit is a super comfortable, relaxed fit to keep you feeling free and unrestricted on those warm summer days. With the crinkle fabric and shirred bodice, it’s easy to throw on – even without the need to iron! The striking print and frilled edges ensure it’s packed with your classic Joe Browns detailing – and add to the versatility of the item by adding a plain white tee and a leather jacket to ramp up the edge on chillier days.  




Knitwear 


You don’t have to ditch the knitwear as the weather gets warmer – the Ultimate Summer Knit Top is a true testament to that! With its relaxed boxy shape and wide neckline, this makes the perfect relaxed partner for your favourite skirt or jeans. The rib knit detailing and short sleeves create a wonderful silhouette that’s eye catching in colour choices of orange or stone.  

Keep it classy with the Delicate Lace Collar Cardigan this spring. This gentle, darling look is a staple this year, with its button through design and all-over ivory colour, this cardigan ensures versatility and is an absolute essential. You can also expect beautiful detailing such as cuffed balloon sleeves and a stunning lace collar that epitomises vintage style. The super soft handle fabric ensures you can remain cosy on those breezy days and is a perfect element to add to your favourite summer dress or skirt. 




Jackets 


If you’re on the hunt for an essential spring/summer jacket that makes a true statement, look no further than the Wonderfully Unique Applique Denim Jacket. In a classic denim jacket shape, there’s a major Joe Browns twist with the embellished applique detail throughout. No matter how many times you reach for this jacket, you’ll notice something different, ensuring you’ll be turning heads all day, every day.  

If you’re looking for something with real attitude, The Marty Leather Jacket is a best-selling shape, now back and better than ever in a raucous red colour. Whether you’re wearing jeans and a graphic tee, a little black dress or an outfit that needs a little dash of something extra, throw on your red leather to instantly elevate the look. With its zip sleeves, epaulettes and stud detailing, all you need to accessorise this jacket with is a bold red lip to look drop-dead gorgeous.  




Loungewear, Activewear & Travel wear 


The clothing collection that does it all, our Sloe Joes collection is perfect for all the suns! Whether it’s a lazy Sunday morning, a sun salutation yoga session or travelling to the airport for a holiday in the beaming sun. Either way, as soon as the big yellow thing in the sky shows its face again, it’s time to don your Sloe Joes and look fab while staying snug.  

Our Printed Flares are an absolute essential, alluding to your glam side even on the lazy days. Our Cross-Back Knitted Jumper is perfect to throw on after a workout cooldown, and feel the true epitome of comfort by wrapping yourself up in a big bundle with our Chunky Longline Knit from this year’s sustainable collection.  




Have we inspired you to kick-start your spring wardrobe? The fast-approaching warmer seasons are going to be nothing short of absolutely belting – so you’d best have a wardrobe to match. Feel alive this spring with a new Joe Browns collection.  

Don’t forget to keep visiting our inspiration page for your daily dose of style guides, the hottest trends and new collections! We always enjoy having you here, so stay in touch with us on Facebook and Instagram!  


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