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Dawn of Distinction: A Tale of Men’s Tailoring 


With everyone’s calendars filling up with spring and summer occasions, there’s never been a better time to live on the dapper side of life. However you style your men’s occasion wear, do it the Joe Browns way with our new Dawn of Distinction collection; full of unique men’s tailoring.  


Read on to find all you need to know about our unique collection and find your new go-to suit. 

DAWN OF DISTINCTION COLLECTIONDAWN OF DISTINCTION COLLECTION
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What to Expect from Dawn of Distinction Men’s Tailoring 


Whether you’re suiting up for an occasion or for your daily trip into the office, Joe Browns should be your one-stop shop. This unique collection has been meticulously curated by our amazing buyers and designers to mix-and-match your tailoring, offering plenty of combinations that reflect your true sense of style. From classic blazers to traditional patterns and plenty of stand-out spring and summer colours, find the pieces that speak to you and your personality. As always, it is a Joe Browns collection, so read on to find the detail and differences here.  

SEA BREEZE BLAZERSEA BREEZE BLAZER
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SUMMER SUN BLAZERSUMMER SUN BLAZER
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MORE FROM THE DAWN OF DISTINCTION COLLECTION...


SENSATIONAL SMART POLOSENSATIONAL SMART POLO
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FABULOUS FRUIT AND FLORAL SHIRTFABULOUS FRUIT AND FLORAL SHIRT
SELECT TO SHOP FABULOUS FRUIT AND FLORAL SHIRT
IN THE DETAIL WAISTCOATIN THE DETAIL WAISTCOAT
SELECT TO SHOP IN THE DETAIL WAISTCOAT
FREE AS A BIRD SHIRTFREE AS A BIRD SHIRT
SELECT TO SHOP FREE AS A BIRD SHIRT

The Palette: The Look-Good Factor 


Each piece of tailoring is remarkable in its own right, so our classic light blue tones are always a go-to, but it’s the cinnamon-toned suit that really stands out here. Don’t miss the classic navy and cream waistcoats, as they go perfectly with our pared back navy blazer, or dare to be different with our blazer jacket in a new mint colourway to make sure your personality mixes with your impeccable taste for a great-fitting, feel-good suit.  
When it comes to the shirts, choose from our classic white double-collar shirts, or go a little different with a soft pink option. For a real summer occasion (or casual Fridays!) try out our patterned shirts with some real pizzazz. Expect funky florals, vibrant birds and butterflies, or stay on the classy side with opulent paisley and big bold florals on neutral bases.  

SUPERB STYLE JACKETSUPERB STYLE JACKET
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NO ORDINARY OXFORD SHIRTNO ORDINARY OXFORD SHIRT
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Where to Wear? The Feel-Good Factor 


Dawn of Distinction isn’t just about average tailoring – expect striking block-coloured polos, remarkable shackets and brand-new tailored shorts for the days when the weather is warm but staying sharp is key. In funky colours like pink and aqua, these are real feel good pieces and the cut and shape ensures you stay looking slick and suave. It’s a real dynamic look that’ll keep all eyes on you – trust us.  


There’s just something about tailoring that makes you feel like you can take on anything – and at Joe Browns, we believe these pieces should reflect your personality too! A classic three-piece suit is the perfect thing to switch up, so we love styling these for post-work drinks by removing the waistcoat and swapping out to a funky shirt with the top button undone for a sharp style that speaks about you. Even for an everyday occasion, try mixing your usual jeans-and-shirt outfit up with a spot of men’s tailoring and give yourself the confidence boost you deserve. 

TERRIFIC TEXTURED BLAZERTERRIFIC TEXTURED BLAZER
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SPRING CHECK BLAZERSPRING CHECK BLAZER
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The Pieces to Watch Out For 


The cinnamon-toned Sensational Style Blazer, matching waistcoat and matching trousers – we're not messing around here – is a style we all absolutely love. Sensational in style and sensational in quality, expect all the finer details such as a fabulous contrast print lining, contrast two-tone buttons and fabric backing to the waistcoat. The blazer looks amazing on its own with a smart pair of jeans, but the three-piece suit is an absolute knockout this season.  


Our Charming Check Blazer is also here to make a real statement. It’s the bright shade of sky-blue contrasting with the dark tonal check that first gets all the attention, but it’s magnificent detail like the pop of pink on the cuff and contrast piping that will ensure you’re in the spotlight, whether you’re turning up in the office or tearing up the dance floor. Try this out with our Dapper Collar Shirt. After all, why buy another white shirt when you can buy a pink one with all the sensational style you could ever need? 

SENSATIONAL STYLE BLAZERSENSATIONAL STYLE BLAZER
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PERFECT PAISLEY POLOPERFECT PAISLEY POLO
SELECT IMAGE TO SHOP CHARMING CHECK BLAZER

This collection has to be seen to be believed, to live on the dapper side of life and sharpen up for your events in the pieces that show your love of fun, the Dawn of Distinction range is all you need.  

For more casual everyday styles with just as much detail and colour, take a look at our Inspiration page to find the styles you’ll keep coming back to all season.


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